I just see and Hear a tartajeante Cisneros, speaking of Things That Neither knows nor practiced as balance, accuracy and all centers and a number of ideas and concepts in a little speech short matted, hollow wrote a text That was obviously not before you read on camera and was not entered correctly Able to read the teleprompter, I would have liked to see the unedited version you Mentioned and discussed in some forums, although I admit I did not see any tell-tale signs Such issues.
“In the space allowed increasingly reduced to the independent media in Venezuela still faces, what is the role of a TV channel? The answer, the which may disappoint the ends of both sides is to be entertaining, providing information and reporting news in the most balanced and objective as possible in very Difficult circumstances. ”
Pitiful performance of a lousy writer, I even messed with the mere mention many of Things … Sorry Mr. Cisneros, the evidence of its falsehood is overwhelming interest and support at many levels of government is more than obvious, so please do not ask for a channel does not Provide That the anti-Chavez exalted nothing but Scandals, Fears and aggressions but Certainly not accept dragged and self-censored a channel That does not Contribute anything to anyone “or the red or the blue” as you said …
“Venevision has tried to locate in the democratic center and for this reason suffers attacks, slander and other ballistic basement on both sides And that is why I speak today.
You ask, “Who is on Venevisión?” Well, the answer is “in all of Venezuela.”
We are in a central commitment in a facility That Will promotes a policy of balance. Television is the display Itself and not the sides of the screen …
In a football game, the red team blue team adversely on the court. The screen is like that court, where you can watch the teams play a clean game by the rules. ”
Sad and pathetic thing Is that even in mercantilist turpitude Their honest, it is also obvious That his support for the regime is purely circumstantial and interested, not even live or passes it with real passion, the which in Addition to “understandable” would even minimally respectable …
I do not think That really is a lot of People who are boycotting Venevisión (VV) (deletion of your checks as They say), beyond the first moment of “passion” I think That gradually have been returning from time to time to take a look at what some extent, was as usual as well as tune Venevisión RCTV has a not insignificant number of years this through our screens.
In Addition, for the vast majority of the Venezuelans is one of the very few options available to TV entertainment updated fairly Varied and Generally of the worst kind but entertaining nonetheless. Is not it more offensive and pornographic “What madness” than anything else to transmit RCTV?, Are They more serious moral and social content higher than telenovelas Those of RCTV VV? … Certainly not but … For the the vast majority What else is there? …
Let’s be clear, you can see That very few insurance TVES but many are seeing so Venevisión Boast a “boycott” of viewers would be Pulled by the hair. Neither the advertisers will “boycott” would be the same as VV to boycott themselves, They need exposure in the media to sell Their products and services and have already lost one …
But one thing is very likely, Gustavo’s brother (Who is the real brains of the group) will be or Should Be thinking about tomorrow, what really is going to mean That sealed the deal two years ago Gustavo Pls he met with Chavez at Fort Tiuna , Satellite Direct this “Cisneros in the shade” must know how precarious the position of the channel within the regime’s priorities and how hard it may charge the account “venevidentes” they may have again RCTV in Their homes and not just open the signal cable but … Hence if you dramatically change the landscape …
The cable RCTV is something I would imagine and VV under long and as safe as our president is a fascist VV Should already have a good time doing surveys and Measures to Prevent the impact this will from the mean not only in sales but also in the audience and not for Those WHO have cable are watching VV (it would be a waste) but by the expressions and aspirations of Those Who Do not.
The detail Is that much of the customer base are companies VV That Sell products and services primarily targeted at population groups That have the purchasing power enough to be signed (or subscribe) to a cable or satellite service Should these companies have already Doubts That in terms of marketing and sales can mean the double whammy of a “medium exposure” silenced and erased from the screen (RCTV) and replaced by a nullity and commercial communications (TVES) and despised by the two channels, the vast majority of the target audience for Their products (Venevision and Televen) … in this scenario: What’s the point of keeping the media strategy?, Who is on seeing how expensive campaigns cost?, does it make sense to INSIST beyond reason in these conditions?, is not it more effective to the make additional investments advertising in the media of cable and satellite, the which does not report any benefits to RCTV, but if They attain the Desired exposure to Venezuelan consumers?.
Advertising budgets are limited (although it does not Appear), additional investment in half means reduced investments in another (the opportunity cost of sending).
I think That despite the undoubted experience and Business Acumen That has highlighted the Cisneros Group for so long, in this case, there is nowhere to be: We have favored React and move in the immediate short-term vision on the long term the which airs this Intuit Cisneros That message can the Assurances given in exchange for the submission are more precarious than at first Appeared to Them, it leaves you hover …
“It is true Venevision That Could not leave the 25 years requested, but only for 5 years. Venevisión currently is analyzing the appeal of That decision through the established regulatory procedures”
Perhaps the rejection and the behavior of “venevidentes” or customer trends require Them to think about a future complicated, must be read for what it is, They are not actors or plant personnel or making solidarity with RCTV claiming civil rights … owns the circus Trying to excuse and explain …
“Venevision seeks balance and Objectivity is very Difficult to Obtain. Venevision seeks to be a means of conflict resolution, not a player WHO intends to Eliminate one of the two sides in the national conflict.”
Serious issues are not resolved overnight masquerading as a nice guy today tried Gustavo Cisneros, not backtracking spectacularly Because behind pushing the “gendarme” which monitors compliance with the agreement at the headquarters or changing direction therefore, as either graphically described the situation a cartoonist for Several days, the floor around where VV Fell They have to take Their decisions concerned the fill placed on a narrow and unstable and can not move … Because if you fall into the void move …
“Thank you for listening.”
Mr. Cisneros for nothing but do not lose sight of one thing to Hear and quite another to believe.